The On-line Shopping Consumption Patterns of Saudi Shoppers
Date
2013-07
Authors
Alsharif, Faisal
Siewe, Francois
Fidler, Christine
Bella, Giampaolo
Journal Title
Journal ISSN
ISSN
2010-3743
Volume Title
Publisher
International Journal of Computer and Communication Engineering
Peer reviewed
Yes
Abstract
The world is witnessing a significant change in the
global economic dimension in recent years; this change is
reflected in the transformation from traditional commerce to
electronic commerce. Confirms this shifts the indicators and
statistical estimates the growth of individuals online shoppers in
the whole world. Through follow-up of these indicators is clear
to
the observer different shopping patterns from one country to
another and from one society to another. The aim of this study
is
to
identify the consumption patterns used in electronic
shopping by the Saudis
.
To
achieve this aim, the on-line
questionnaire was used and the respondents were 472
participants. The results showed the lake of use and adoption
on-line shopping although the high number of Internet users
and increase the experience
to
use
the computers and the
Internet by Saudis. Also the results showed that the top five
factors that encourage the Saudis to electronic shopping are as
follows: Save time, cheaper, easy and faster shopping and
delivery services.
Description
Keywords
E-commerce, on-line shopping
Citation
Alsharif, F.F. et al. (2013) The On-line Shopping Consumption Patterns of Saudi Shoppers. International Journal of Computer and Communication Engineering, 2 (4), pp. 383-385
Research Institute
Cyber Technology Institute (CTI)