Having identified a need to facilitate greater understanding of the language and methods used during New Product Development (NPD), especially those used by industrial designers and engineering designers, the Design Practice ...

In August 2012 the author presented a paper entitled ‘’The Fuzzy Front End of Product Design Projects: How Universities Can Manage Knowledge Transfer and Creation’’ at the International Design Management Research Conference ...

In the competitive commercial environment, ‘time to market’ is a key issue. Global markets demand well-designed products of high quality with best possible prices and short lead times. To facilitate this, manufacturers ...