'It's Mine!' - Participation and ownership within virtual co-creation environments.

De Montfort University Open Research Archive

Show simple item record

dc.contributor.author Harwood, Tracy
dc.contributor.author Garry, Tony
dc.date.accessioned 2011-06-27T09:33:33Z
dc.date.available 2011-06-27T09:33:33Z
dc.date.issued 2010
dc.identifier.citation Harwood, T. and Garry, T. (2010) 'It's Mine!' - Participation and ownership within virtual co-creation environments. Journal of Marketing Management, 26 (3-4), pp. 290-301 en
dc.identifier.issn 0267-257X
dc.identifier.uri http://hdl.handle.net/2086/5041
dc.language.iso en en
dc.publisher Taylor and Francis en
dc.title 'It's Mine!' - Participation and ownership within virtual co-creation environments. en
dc.type Article en
dc.identifier.doi http://dx.doi.org/10.1080/02672570903566292
dc.researchgroup Institute of Creative Technologies
dc.peerreviewed Yes en


Files in this item

Files Size Format View

There are no files associated with this item.

This item appears in the following Collection(s)

Show simple item record