Shoppers' experiences of digital signage-a cross-national qualitative study.

De Montfort University Open Research Archive

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dc.contributor.author Newman, A.
dc.contributor.author Dennis, C.
dc.contributor.author Wright, L. T.
dc.contributor.author King, T.
dc.date.accessioned 2011-02-01T12:36:37Z
dc.date.available 2011-02-01T12:36:37Z
dc.date.issued 2010
dc.identifier.citation Newman, A. et al (2010) Shoppers' experiences of digital signage-a cross-national qualitative study. International Journal of Digital Content Technology and its Applications, 4 (7) pp. 50-57 en
dc.identifier.issn 1975-9339
dc.identifier.uri http://hdl.handle.net/2086/4554
dc.language.iso en en
dc.publisher AICIT en
dc.title Shoppers' experiences of digital signage-a cross-national qualitative study. en
dc.type Article en
dc.peerreviewed Yes en


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