Myopia, customer returns and the theory of planned behaviour.

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dc.contributor.author King, T.
dc.contributor.author Dennis, C.
dc.contributor.author Wright, L. T.
dc.date.accessioned 2009-12-22T09:40:18Z
dc.date.available 2009-12-22T09:40:18Z
dc.date.issued 2008
dc.identifier.citation King, T., Dennis, C. and Wright, L. T. (2008) Myopia, customer returns and the theory of planned behaviour. Journal of Marketing Management, 24 (1/2), pp. 185-204. en
dc.identifier.issn 0267-257X
dc.identifier.uri http://hdl.handle.net/2086/3181
dc.language.iso en en
dc.publisher Westburn Publishers en
dc.title Myopia, customer returns and the theory of planned behaviour. en
dc.type Article en
dc.identifier.doi http://dx.doi.org/10.1362/026725708X273993
dc.peerreviewed Yes en


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