Exploring the characteristics, attitudes to targeting and relationship marketing of small ethnic minority businesses.

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dc.contributor.author Wright, L. T.
dc.contributor.author Martin, L. M.
dc.contributor.author Stone, M.
dc.date.accessioned 2009-12-22T09:39:38Z
dc.date.available 2009-12-22T09:39:38Z
dc.date.issued 2003
dc.identifier.citation Wright, L. T., Martin, L. M. and Stone, M. (2003) Exploring the characteristics, attitudes to targeting and relationship marketing of small ethnic minority businesses. Journal of Targeting Measurement and Analysis for Marketing, 12 (2), pp. 173-184. en
dc.identifier.issn 0967-3237
dc.identifier.uri http://hdl.handle.net/2086/3179
dc.language.iso en en
dc.publisher Henry Stewart Publications en
dc.title Exploring the characteristics, attitudes to targeting and relationship marketing of small ethnic minority businesses. en
dc.type Article en
dc.identifier.doi http://dx.doi.org/10.1057/palgrave.jt.5740106
dc.peerreviewed Yes en


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