Defining the scope of entrepreneurial marketing: a qualitative approach.

Hill, Jimmy; Wright, L. T.

Date

2000

Author

Hill, Jimmy;

Wright, L. T.

Metadata

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Citation : Hill, J. and Wright, L. T. (2000) Defining the scope of entrepreneurial marketing: a qualitative approach. Journal of Enterprising Culture, 8 (1), pp. 23-46.

URI

http://hdl.handle.net/2086/3166

DOI

http://dx.doi.org/10.1142/S0218495800000036

ISSN : 0218-4958

Peer Reviewed : Yes

Collections

Department of Strategic Management and Marketing [737]