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Now showing items 1-10 of 10
The role of branding within an integrated supply chain : a case study of naturally coloured wool.
(De Montfort University, 2000)
A model for the strategic implementation of design policy in Taiwan.
(De Montfort University, 2000)
An analysis of the determinants of successful horizontal collaborative marketing organisations.
(De Montfort University, 1996)
Towards organisational cultural alignment of strategic information systems planning (SISP) methodologies.
(De Montfort University, 2000)
The role of competitive intelligence in formulating marketing strategy
(De Montfort University, 2003)
Development of a TQM model for improving business performance based on surveys conducted in Hong Kong, Japan and the UK.
(De Montfort University, 1996)
An operations centred model of service quality.
(De Montfort University, 2001)
Strategic planning and the marketing manager: ramifications of a phenomenological perspective.
(De Montfort University, 2002)
Managerial relationships and Sino-British joint ventures : a cross-cultural analysis of key issues in working relationships.
(De Montfort University, 1997)
Resources, autonomy and strategy : perceptions of competitive advantage in the UK automotive components industry.
(De Montfort University, 2001)
Theory building in strategic management has traditionally suffered from strong
demarcation lines. The case of the resource-based view of firm (RBV) which has
emerged as an alternative approach to industry-based explanations ...
