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Can persuasion theory help assess a deliberative communication approach?
(Heriot-Watt University and the Academy of Marketing., 2013-09-06)
Energy efficiency is increasingly being seen as a method to help the UK and the EU meet obligations to reduce carbon emissions. Some of the changes needed to the way we consume energy will be achieved through regulation. ...
Moving beyond feedback: Energy behaviour and local engagement in the United Kingdom
The energy savings potential within non-domestic buildings from behaviour change initiatives is well known. Energy efficiency measures can contribute to local, national and EU policy commitments on carbon reduction. Yet, ...