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dc.contributor.authorSmith, Paulen
dc.date.accessioned2016-08-18T15:50:43Z
dc.date.available2016-08-18T15:50:43Z
dc.date.issued2016-01-28
dc.identifier.citationSmith, P. (2016) Television Sports Rights Beyond the West: The Cases of India and South Africa. Global Media and Communication, 12 (1), pp. 67-83en
dc.identifier.urihttp://hdl.handle.net/2086/12466
dc.descriptionThe file attached to this record is the author's final peer reviewed version. The Publisher's final version can be found by following the DOI link.en
dc.description.abstractThe main object of this article is to highlight the important role played by television sports rights in two significant non-Western media markets, namely India and South Africa. Specifically, this article highlight how key trends commonly identified in Western countries have also been apparent in India and South Africa, namely the use of exclusive sports rights as a ‘battering ram’ to open up pay-TV markets and the resulting escalation in the value of premium rights. Just as significantly, the cases of India and South Africa also demonstrate the importance of sports broadcasting regulation in two main areas: first, major events legislation, designed to guarantee that certain major sporting events remain available on free-to-air television; and, secondly, the application of competition law in order to limit the use of sports rights as a source of market power within pay-TV.en
dc.language.isoenen
dc.publisherSageen
dc.subjectsports rightsen
dc.subjectsports broadcastingen
dc.subjectIndiaen
dc.subjectSouth Africaen
dc.subjectmajor events legislationen
dc.subjectcompetition lawen
dc.titleTelevision Sports Rights Beyond the West: The Cases of India and South Africaen
dc.typeArticleen
dc.identifier.doihttp://dx.doi.org/10.1177/1742766515626829
dc.researchgroupCinema and Television History Research Centreen
dc.peerreviewedYesen
dc.explorer.multimediaNoen
dc.funderN/Aen
dc.projectidN/Aen
dc.cclicenceCC-BY-NC-NDen
dc.date.acceptance2015-08-10en
dc.researchinstituteMedia and Communication Research Centre (MCRC)en
dc.researchinstituteCinema and Television History Institute (CATHI)en


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