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Competitor intelligence for the smaller enterprise.
(De Montfort University, 1999-06)
The practice of Competitor Intelligence is well established in the USA where it is estimated that 80% of all firms utilise it to their competitive advantage. Within the UK however, it is only gradually becoming a part of ...
Competitive intelligence through UK eyes
(Competitive Intelligence Foundation, 2004)
Competitive Intelligence in the United Kingdom is steadily growing, yet the extent to which the country’s practitioners either understand or appreciate the full extent to which CI can improve their strategic decision making ...